Juul Labs' Commitment to Privacy

Your privacy matters to us.
We pledge to handle the personal data you entrust to us with integrity and care.

We want to empower you. We want you and every other individual that interacts with Juul Labs, Inc. or any of its subsidiaries to be knowledgeable about our privacy practices and your privacy choices and rights, empowered to make informed choices when interacting with us and using our online services, and supported in your ability to exercise those choices and rights.

JUUL LABS' PRIVACY PILLARS

Privacy by Design
From conception, through design and implementation, privacy is embedded in the way that we interact with you.

Legal Basis
We will only process personal data when we have a legal basis for doing so, and we process personal data for the purposes we’ve disclosed in our Privacy Notice.

Transparency
We strive to explain our privacy practices in easy-to-understand language and work hard to avoid confusing jargon. In addition to the privacy notices we post, we will provide you with information about how and why we are processing your personal data throughout your product experience - for example, during the age verification process and if you elect to register or connect one of our devices.

Data Minimization
We design our products to only process personal data that is necessary for valid business and legal purposes. We only retain personal data for as long as necessary to support the underlying purposes of processing.

Safety and Security
Though no approach to security can guarantee complete data protection, we make ongoing investments in our security program and adhere to industry standard security practices to safeguard your personal data.

Privacy Rights and Choices
We offer you choices over the way you elect to interact with us and honor all privacy rights that are extended to you by law.

LEARN MORE

Read our full privacy notices for more information about privacy on our E-Commerce Sites and on our Corporate Properties. Learn more about your privacy choices and rights by exploring our Global Privacy Centre. Reach out if you still have questions by contacting dataprivacy@juul.com